About Weldaad Authentic Interior

Weldaad Authentic Interior was founded in 2002 Amsterdam by Mirjam Verheijke. After running a sucessfull flower shop for several years, she started to sell antiques, vintage, furniture and various home and lifestyle accessories. In 2009 a second shop was opened in the historical centre of Amsterdam (Noordermarkt, also the location of one of the best flea markets in Amsterdam). In this popular shop you will find the best of art-deco, vintage and antiques. At present, our team consists of 5 women.

Mirjam is travelling every year once or twice to France, India and Hongary seaching and hunting for unique and authentic products. Buy she also designs her own handmade home and lifestyle products. We work with artisans in India, combining timeless design with traditional skills and natural materials.

The word 'Weldaad' is Dutch for 'pleasant atmosphere' and 'a treat for body and soul'. We think that your home should and can be the place of well-being and inspiration. 

Our values
On the product pages of our webshops you will find a banner with icons such as ‘handmade’, ‘eco-friendly’, ‘made by women’, ‘fair trade’, ‘organic’ and ‘ancient techniques’. These icons represent the values of Weldaad Authentic Interior. Our most important values are:

Fair trade
We work with independent companies, social projects and cooperatives. We see our suppliers as partners, so that we can work together towards mutual success. We stand for transparency and encourage open dialogue and communication. We believe that fair trade offers an opportunity to build a future. It helps companies develop and creates sustainable employment.

We work with natural and recycled materials with a focus on sustainable production methods. We see the beauty in natural and organic materials. We use the waste left over from other industries, such as cotton from discarded saris, recycled glass, metals and textiles. Recycling allows us to create new and beautiful products. We let the natural character and texture of the raw materials speak for themselves. We also use recycled packaging materials as much as possible.

We love the individual and unique character of handmade products. The relationship between an artisan and a beautiful handmade piece creates a story, making each product an individually crafted piece (i.e. not a mass-produced item). The traditional skills used by our suppliers have been passed on from generation to generation. We cherish this age-old knowledge and hope to help preserve it.



Get to know us better and become our Facebook-friend! Or check out our Instagram-account, where you will find the latest updates. You can also read one of our blogs. Hope to see you soon online or - even better - in our shop in Amsterdam!